I just stumbled upon the story of Josh Harris. How did I miss this until now???
“Josh Harris is the founder of Jupiter Communications and Pseudo.com. The dot-com pioneer dreamed up legendary art project Quiet: We Live in Public, a late ’90s spycam experiment that placed more than 100 artists in a “human terrarium” under New York City, with webcams capturing their every move. It ended badly, and Harris’ personal life later took a dive when he tried a similarly intimate stunt in his own loft. ”