The Sonic Side of TikTok

A Brief Sonic Ecological Survey of TikTok Meme Culture“, by Max Alper. A super interesting article on sound based memes on TikTok:

All of the above styles of TikTok audio are made by users intentionally using top of the line social media tools somewhat incorrectly, at least according to the developers of the technology. Of course you’re not supposed to stick your earbud mic down your throat, just as you’re not supposed to scream at the top of your lungs through a fancy autotune filter or apply scotch tape directly to the grill of a condenser mic. Perhaps it’s by using these audio tools in unexpectedly “wrong” ways that young people continue to keep it fresh; the more extreme and unexpected the sound is, the more “based” it can be. I’ve been told that’s a good thing.”

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